Customer Needs Quotes

#1. Customer needs have an unsettling way of not staying satisfied for very long.

Karl Albrecht

#2. Authentic marketing is not the art of selling what you make but knowing what to make. It is the art of identifying and understanding customer needs and creating solutions that deliver satisfaction to the customers, profits to the producers and benefits for the stakeholders.

Philip Kotler

#3. When you're thinking about your next product or current product and wondering how to make it different so you don't have competition, understand the job the customer needs to get done.

Clayton Christensen

#4. A business strategy roadmap is also composed of three elements: insights on technological possibilities, customer needs, and competitive intent. In other words, what could we build, how would people react to it, and does it give us an edge over the competition?

Michael Mace

#5. What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand what the customer is doing as well as he understands it. Then you build what he needs and you educate him to the fact that he needs it.

Edna St. Vincent Millay

#6. Customer needs may vary, but their bias for quality never does.

J. Willard Marriott

#7. The business of selling is not just about matching viable solutions to the customers that require them. It's equally about managing the change process the customer will need to go through to implement the solution and achieve the value promised by the solution

Jeff Thull

#8. So far, Indian companies have focused more on customer application. This needs to shift to packaged software for sectors such as banking and financial services.

Sanjay Kumar

#9. You know, if you make a customer unhappy they won't tell five friends, they'll tell 5,000 friends. So we are at a point now where we have all of the things we need to build an important and lasting company, and if we don't, it will be shame on us.

Jeff Bezos

#10. Our social mission as a manufacturer is only realized when products reach, are used by, and satisfy the customer ... We need to take the customer's skin temperature daily.

Konosuke Matsushita

#11. An industry begins with the customer and his or her needs, not with a patent, a raw material, or a selling skill

Theodore Levitt

#12. During the early stages of an industry, when the functionality and reliability of a product isn't yet adequate to meet customer's needs, a proprietary solution is almost always the right solution - because it allows you to knit all the pieces together in an optimized way.

Clayton Christensen

#13. Usually all I care about is how elegant or over-the-top the pieces are, it's nice to really get to understand what the customer wants and needs as opposed to just focusing on the aesthetic.

Christian Cota

#14. After all, your company doesn't define customer experience. Customers do. Customer experience is based on how your customers perceive your organization and how well you meet their needs when they interact with, hear about, and do business with your company.

Michael Hinshaw

#15. Design thinking can be described as a discipline that uses the designer's sensibility and methods to match people's needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.

Thomas Lockwood

#16. Unknown customer, unstated need - that is bleeding edge of innovation!

Subroto Bagchi

#17. In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must understand the customer's needs, and it must provide a product that delivers the promised benefits.

Jay Conrad Levinson

#18. Everything you need to know about a customer has been written by them or about them. And it lives on the Internet. All you have to do is uncover it. And use it.

Jeffrey Gitomer

#19. Each customer has unique deployment needs, and as a result, CIOs value the flexibility that our hybrid cloud offerings provide.

Amy Hood

#20. People say the customer is always right, but you know what - they're not. Sometimes they are wrong and they need to be told so.

Michael O'Leary

#21. Quality planning consists of developing the products and processes required to meet customer's needs

Joseph M. Juran

#22. The overall organizational health needs to be measured via employee engagement, culture readiness, business agility, and customer-centricity, etc.

Pearl Zhu

#23. Successful entrepreneurship begins and ends with customer wants and needs, not what you want and need.

Joseph C. Kunz Jr.

#24. Sales and marketing need to be joined at the hip, and aligned around the customer.

Donal Daly

#25. Only a few businesses will succeed by having the lowest price, so most will need a strategy that includes customer services.

Bill Gates

#26. When we have a corporation, we must know what the customer wants, what the customers needs. Also, the politician must know what the people want, what the people need.

Joko Widodo

#27. True marketing starts ... with the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?"

Peter Drucker

#28. Do you connect to your customers by asking questions and genuinely listening to the answers? And if so, do you take the extra step to connect those customers to expertly personalized solutions? Do you take time to drastically adjust your message to meet each individual customer's needs?

Darren Hardy

#29. Teaching is the rare profession where the customer isn't always right and needs to be told so appropriately.

John Maeda

#30. We are reinventing ourselves as a company. Compaq is taking ownership of its customer relationships and accountability of our customer's needs.

Eckhard Pfeiffer

#31. Earning the Right is a commitment to be the sales professional that your customer really needs

Chris Murray