Top 100 Quotes About Advertising
#1. If advertising is not an official or state art, it is nonetheless clearly art.
Michael Schudson
#2. Changed back into my comfy T-shirt advertising beer, crawled into bed, and switched the light off. I woke up at sunrise with Ranger next to me. Naked. No surprise there. Ranger always slept naked.
Janet Evanovich
#3. I've come up through art school, through painting, through graphic design, through advertising, through TV commercials and music video. I've designed books, built billboards, matchbooks, corporate identities. I continuously paint, I've done conceptual art pictures.
Tony Kaye
#4. If corpses were still able to buy things, the inside of coffins would have been turned into advertising space a long time ago.
Mokokoma Mokhonoana
#5. Redd Towers Apartments, whose advertising slogan, 'If you lived here, you'd be home by now,' did little to fill vacancies.
Frank Beddor
#6. I believe that conventional marketing techniques are increasingly ineffective. Customers are hyped out. They have been overmarketed. They are becoming more cynical about the whole advertising and marketing process.
Anita Roddick
#7. The American press is, and always has been, a booster press, its editorial pages characteristically advancing the same arguments as the paid advertising copy.
Lewis H. Lapham
#8. Yahoo! is the only company with both scale and leadership in branded and search advertising.
Terry Semel
#9. Great hospitals do two things. They look after patients, and they teach young doctors. We look after clients, and we teach young advertising people.
David Ogilvy
#10. I don't think there is enough educational programming, but unfortunately, television is built around advertising and those shows don't get the big ratings.
Will McDonough
#11. Advertising is like learning - a little is a dangerous thing.
P.T. Barnum
#12. Good advertising is a happy wedding of words and pictures, not a contest between them.
Leo Burnett
#13. I don't want people ever to think I'm not in advertising. It's such a business of enthusiasm that if you're not totally excited about it, you should leave it.
Jerry Della Femina
#14. I can't stand callow amateurs who aren't sufficiently interested in the craft of advertising to assume the posture of students.
David Ogilvy
#15. I believe that competition in the future will not be only an advertising competition between individual products or between big associations, but that it will in addition be a competition of propaganda.
Edward Bernays
#16. There's not a branch of publishing or broadcasting that doesn't depend in some way on advertising. It'd be like an aquarium without water. Why, ninety-five percent of the information that reaches you has already been preselected and paid for.
Haruki Murakami
#17. Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on.
David Ogilvy
#18. advertising is a subset of communication. Sales is a subset of advertising. Persuasion is a subset of sales. And psychology is a subset of persuasion.
Drew Eric Whitman
#19. You go on Facebook, you buy social advertising. And you can very cost-effectively target people who are in the market for your product from all over the world.
Marc Andreesen
#20. In college, I majored - I can't believe there is such a thing - in advertising. And I worked in advertising and PR for a while, and I liked it.
Traylor Howard
#21. Advertising: the science of arresting the human intelligence long enough to get money from it.
Stephen Leacock
#22. The last bastion of competitiveness is local advertising sales. There's little being spent by local advertisers on the Internet. That's where local media have leverage.
Jerry Yang
#23. Advertising expresses a power relationship . . . One person, the advertiser, invades; millions absorb. And to what end? So that people will buy something! A deep, profound and disturbing act by the few against the many for a trivial purpose.
Jerry Mander
#24. Advertising. The movies do it. TV does it. Why don't you do it?
Dale Carnegie
#25. There are only so many people capable of putting together words that stir and move and sing. When it became possible to earn a very good living in advertising by exercising this capability, lyric poetry was left to untalented screwballs who had to shriek for attention and compete by eccentricity.
C.M. Kornbluth
#26. The art of advertising - untruthfulness combined with repetition.
Freya Stark
#27. I'm not so arrogant to consider mine the only legitimate art form. I can't in one breath make a fuss about someone compartmentalizing music into genre and then in the next accuse advertising and short film of not being art.
Brandi Carlile
#28. Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
Howard Schultz
#29. I do not regard advertising as entertainment or an art form, but as a medium of information. When I write an advertisement, I don't want you to tell me that you find it 'creative.' I want you to find it so interesting that you buy the product.
David Ogilvy
#30. Our first idea is a grand opening, a big launch, a press release, or major media coverage. We default to thinking we need an advertising budget. Our delusion is that we should be Transformers and not The Blair Witch Project.
Ryan Holiday
#31. The only perceptions that matter are those of your customers. Yet companies often design their marketing, advertising, and sales messages from a purely managerial perspective.
Jaynie L. Smith
#32. Although contemporary advertising is relatively young, it already has a considerable tradition. Each new ad is encountered against a background of thousands of earlier ads.
Guy Cook
#33. Google and Facebook, each in their own way, have revolutionized the delivery of advertising based on search and social networking, creating a sort of anti-Spam: targeted, relevant ads that a consumer might actually welcome rather than spurn.
Marcus Buckingham
#34. If you want quality service, you have to pay for it. You don't buy into waste. I have great misgivings about the amount of advertising that we see in the health care field, some by hospitals, a lot by drug companies.
Dave Obey
#35. The Internet is king. Newspapers are dead or dying. Magazines are shrinking every day. Ad budgets are being cut. The bottom line is now the only line in advertising.
Jerry Della Femina
#36. I view advertising as being this romanticizing element that helps us appreciate, understand and enjoy how remarkable it is that we've been able to do so much, and learn so much. I view it as really vital, even though sometimes it can be really annoying.
Jaron Lanier
#37. The sunset was a massive canvas of gold and orange, green and rose, gray and indigo and blue. It reminded him of beaches on the North American west coast, except there were no vendors clogging the place and no advertising drones muttering about the joys of commerce.
James S.A. Corey
#38. I started acting as a kid and doing advertising campaigns. I was probably 8 years old, and I really liked the attention.
Michiel Huisman
#39. Even if a poem is beautiful and memorable, it's not like an advertising jingle or propaganda, which attempt to convince and control. Poems seek to confuse, disabuse, enlarge understanding, and make people ask questions and think for themselves.
Rachel Zucker
#40. Advertising scientifically worked presented itself thus as the great new force. It really does the thing, you know.
Henry James
#41. Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do ...
George Lois
#43. Take what the British call the "greengrocer's apostrophe," named for aberrant signs advertising cauliflower's or carrot's in local fruit and vegetable shops.
Naomi S. Baron
#44. Young people are threatened ... by the evil use of advertising techniques that stimulate the natural inclination to avoid hard work by promising the immediate satisfaction of every desire.
Pope John Paul II
#45. More traffic means more advertising dollars.
Jeff Zucker
#46. I had never thought of advertising as a life work, though I had on the side, written some very successful copy.
Bruce Barton
#47. You have to have a very strong cash flow for a film to really stay in theaters. You have to have the advertising capacity to sustain and follow the kind of press coverage.
Haile Gerima
#49. 'Be comfortable with who you are', reads the headline on the Hush Puppies poster. Are they mad? If people were comfortable with who they were, they'd never buy any products except the ones they needed, and then where would the advertising industry be?
Charles Edwards
#50. Sales may lead to advertising as much as advertising leads to sales.
Michael Schudson
#51. There is less gray area there, less doubt. There is a security in being some thing all the way. Our culture, too, encourages this way of being - exaggeration, for example, is the key to advertising success in the United States. But hyperbole also seems a big part of Iranian culture, as well.
Porochista Khakpour
#52. The psychiatrists say that everybody should have a hobby. The hobby I recommend is advertising
David Ogilvy
#53. We have to move from making good advertising, to making advertising good.
Cindy Gallop
#54. My mum is very political - left wing - and my dad was in the advertising business. They were both from the East Coast: Boston and New York City, respectively.
Joan Cusack
#55. I do not apologize for advertising. I think it is as vital to the preservation of freedom in my country as the free exercise of publishing a newspaper or the free exercise of building a church or the free exercise of the right of trial by jury.
Thomas Dillon
#56. Everything a brand does is advertising.
Lee Clow
#57. Let the corporations do as they please
pillage the environment, falsify their advertising, rig the securities markets
and it is none of the federal government's business to interfere with the will of heaven.
Lewis H. Lapham
#58. I've set aside a nice chunk of my advertising revenue each month for giveaways, like a KitchenAid mixer. I like buying them for the audience, because without the audience I wouldn't have the blog or the revenue in the first place.
Ree Drummond
#59. Capitalism brainwashes us through advertising and the skewing of priorities ... We need economies that promote human values, seek to limit suffering, and are committed to democratic principles, rather than ones dependent on global trade and a blind commitment to neo-liberal economic policies.
Sulak Sivaraksa
#60. Advertising generally works to reinforce consumer trends rather than to initiate them.
Michael Schudson
#61. The Department of Education should not be producing paid political advertising for the president, it should be helping us to produce smarter students.
Dick Gephardt
#62. In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what it wants or how it is to get what it thinks it likes.
Walter Lippmann
#63. The organization that I joined when I went to work, the trade association called the Bureau of Advertising, became the first of many over the years in which I was the only woman.
Katharine Graham
#64. Instant communication is not communication at all but merely a frantic, trivial, nerve-wracking bombardment of cliches, threats, fads, fashions, gibberish and advertising.
Edward Abbey
#65. Jennie confirmed my suspicions that television advertising is directed mainly at people with the iq of a pongid
Douglas Preston
#66. The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.
Leo Burnett
#67. Google (and Bing and Yahoo!) don't 'owe' any company traffic. If a company has to spend more on advertising on Google, in addition to investing in search-engine-optimization, that is not a violation of any law.
Marvin Ammori
#69. We see Facebook as an advertising platform. We see Ello as a social network.
Paul Budnitz
#70. I'm sounding like an old fart talking about how bad advertising is today, but it's true. Advertising sucks. Guys like me and Bob Gage and certainly Bill Bernbach and two or three other guys, we exemplified and led the creative revolution.
George Lois
#71. People are social beings and want interaction and social learning is the primary form of learning, just as word of mouth advertising is the highest form of advertising.
Stephen Covey
#72. A magazine is simply a device to induce people to read advertising.
James Collins
#73. When you invest in high-quality brands, it pays off with high-quality audiences and, ultimately, high-quality advertising rates.
Jim Bankoff
#74. I am in the poison gas business. Advertising should make you choke, make your eyes water, make you feel sick.
George Lois
#75. By 1961, when I got my first copywriting job, 'my kind' were suddenly in demand. The creative revolution had begun. Advertising had turned into a business dominated by young, funny, Jewish copywriters and tough, sometimes violent, Greek and Italian art directors.
Jerry Della Femina
#76. Advertising will get more and more targeted until it disappears, because perfectly targeted advertising is just information.
Dave Winer
#77. That's great advertising when you can turn Chicago into a city you'd want to spend more than three hours in.
Jerry Della Femina
#78. My mom was a single mother, raising my sister and me. My mom has an incredible talent for living in the world without traditional structure, and her friend, who was in advertising, put me in a commercial when I was five. It was just to make money.
Gaby Hoffmann
#79. Advertising has always been the Peck's Bad Boy of American business urging us to buy things we probably don't need and often can't afford.
Andrew Hacker
#80. You're smart and witty. You're so talented and really have an eye for advertising. Trust in that, and trust in the person who interviewed you today to see that about you.
Victoria Michaels
#81. OKCupid's model is almost entirely based on advertising, which is the way most online media is monetized these days, whether it's the news or whether it's sports, and we think online dating is going to evolve in the exact same way.
Sam Yagan
#82. Our politics, economics, advertising, and religions (New Age and Old) are awash in credulity. Those who have something to sell, those who wish to influence public opinion, those in power, a skeptic might suggest, have a vested interest in discouraging skepticism,
Carl Sagan
#83. The distinctions between advertising and marketing are blurring, requiring new roles and new forms of consumer-centric marketing.
Saul Berman
#84. It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.
David Ogilvy
#85. In our quest to tweet, like, and trend, we have forgotten that brands can be built through advertising. Ads can generate big ideas that can never be trumped by tactics. That is the magic of an ad, and that is what is missing from many ads today.
Jerry Della Femina
#86. Advertising that makes fun of itself is so powerful because it
implicitly congratulates both itself and the viewer (for making the joke and
getting the joke, respectively).
David Foster Wallace
#87. As a profession advertising is young; as a force it is as old as the world. The first four words ever uttered, Let there be light, constitute its charter. All nature is vibrant with its impulse.
Bruce Barton
#88. Unlike most traditional, season-long fantasy sports sites, which make most of their money from administrative fees and advertising, FanDuel and DraftKings take a cut of every bet. That is what bookies do, and it is illegal in New York.
Eric Schneiderman
#89. If we devote ourselves to the life at hand, the rest will follow. For life, it seems, reveals itself through those willing to live. Anything else, no matter how beautiful, is just advertising.
Mark Nepo
#90. I liked working in advertising, but don't believe my taste in art, such as it is, was entirely formed by TV commercials. And I don't feel especially conflicted enjoying a Mantegna one day, a Carl Andre the next day and a brash student work the next.
Charles Saatchi
#91. You should consider search-based campaigns as the foundation of your online advertising. This is because search advertising typically sees higher conversion rates and better return on investment (ROI) than display or social campaigns.
Benjamin Mangold
#92. At one of the largest advertising agencies in America psychologists on the staff are probing sample humans in an attempt to find how to identify, and beam messages to, people of high anxiety, body consciousness, hostility, passiveness, and so on.
Vance Packard
#93. Regardless of the moral issue, dishonesty in advertising has proved very unprofitable.
Leo Burnett
#94. Once a culture becomes entirely advertising friendly, it seizes to be a culture at all.
Mark Crispin Miller
#95. Each side, hypocritical enough to pretend that it lives up to its own hype, is equally insistent that the other side's worst is truly all that it is. American political advertising is sinking slowly toward a level worthy of Soviet propaganda.
Os Guinness
#96. [Commercial radio] is owned by one or two corporations now, and they're not in the music business. They're in the advertising business ... So let's not kid ourselves. If you want to hear music, go buy a guitar.
Elvis Costello
#97. The vocation of each writer is to describe the world as he or she sees it; anything more than that is advertising.
Hanif Kureishi
#98. The general advertisers and their agencies know almost nothing for sure, because they cannot measure the results of their advertising. They worship at the altar of creativity, which really means 'originality': The most dangerous word in the lexicon of advertising
David Ogilvy
#100. There are no insect eggs in my food." Mrs. White reiterated.
You should use that in your advertising," Nate suggested.
Brandon Mull
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