Top 42 Branding Culture Quotes
#1. There are three points I used to help a gourmet chocolatier increase sales 300% in a single month as well as a Midwest city to increase tourism guests 500% in 12 months.
David Brier
#2. By developing your discipline and courage, you can refuse to let other people's mood swings govern your financial destiny. In the end, how your investments behave is much less important than how you behave.
Benjamin Graham
#3. Having a me-too brand is a death sentence.
David Brier
#4. Brands and branding are the most significant gifts that commerce has ever made to popular culture. Branding has moved so far beyond its commercial origins that its impact is virtually immeasurable in social and cultural terms.
Wally Olins
#6. Cookie cutters are for baking, not branding.
David Brier
#7. When the magic of the brand is truly felt by the workforce, it can be called brandful.
Julia Gometz
#8. Who are we, and how do we relate this idea in a way that's meaningful to our customers and the values they hold dear?
In other words, one must define something meaningful. To do that, one must identify to whom this must be meaningful.
David Brier
#9. Sadly, however, the sight of her generous D cups no longer sparked an ounce of interest from Little Sam, the man in charge of social activities.
Sarah Mayberry
#10. Why do some brands grow explosively when others (that could be thriving) die a lonely and forgettable death?
David Brier
#11. History is filled with inferior brands outselling superior ones thanks to better branding. Only superior branding has the power to overcome and reverse this (and superior products and services deserve superior branding).
David Brier
#12. Edinburgh is an experience
A city of enormous gifts
Whose streets sing of history
Whose cobbles tell tales.
Alan Bold
#14. Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
David Brier
#15. Look at every 'revolutionary' brand or category killer, it had an app, or a feature, or a functionality, or a user experience nobody else at that point could offer. I refer to this as 'the Killer App' principle.
David Brier
#16. Pain could be killed. Sadness could not, but the drugs did shut its mouth for a time.
Colson Whitehead
#17. The biggest mistake brands make are trying to "sell their stuff" rather than clarifying what people are actually buying.
David Brier
#18. It becomes a question of 'How do we convey our differentiation instantaneously?' and drive a wedge between any apparent (or assumed) sameness in the marketplace.
David Brier
#19. Real-time marketing is not for everyone. To take advantage of it, you need to have a clear idea of what it is you want to achieve through it.
David Amerland
#20. We've all seen it. A #startup begins with a #dream, a #passion to do something others have missed or overlooked.
David Brier
#21. The opposite of value is a commodity item with little or no perceived value - which means people are not seeking it out and when they do, it's merely one of the many choices (so very likely the cheapest offering will get the sale).
David Brier
#22. The only thing you need is faith in Christ and dedication to each other. If you have that ... everything else will fall in place.
Karen Kingsbury
#23. Evidently, one thing seems to have more value in direct proportion to whether or not we feel we have the freedoms, joys or conveniences of that thing.
David Brier
#24. A great sports car that goes from 0-60 in 3.9 seconds is just a fact. To the wrong audience, it's irrelevant. But to the right audience, it's a passion.
David Brier
#25. I don't cry in real life. I'm just pretty light and I don't get too heavy.
Mike Binder
#26. Bury My Heart is a life-altering approach to turning managers into unconditionally committed leaders.
Stan Slap
#27. The late Mavis Gallant told the Paris Review that writing is like "a love affair: the beginning is the best part. I write every day. It is not a burden. It is the way I live.
Mavis Gallant
#28. Too much truth in the hands of a liar is more dangerous than a world of lies told to the truthful
Thomas R. Williams
#29. So it comes down to scarcity, one product or service having qualities you won't find everywhere or ideally, anywhere. It's the job of every brand to seek that out as their standard, their stamp.
David Brier
#30. The personal values managers reported being the most under pressure to compromise to do their jobs successfully: 1. Family 2. Integrity.
Stan Slap
#31. When you're getting ready to launch into space, you're sitting on a big explosion waiting to happen.
Sally Ride
#32. In Britain, we've tended to replace the kind of architectural culture valued in much of Europe with an in-flight magazine lifestyle - all branding, marketing and 'accessibility', a word that usually means dumbing-down.
David Chipperfield
#33. Man is born to dream, to be enlightened, to connect and to be fulfilled. Managers are too.
Stan Slap
#34. Knowledge is a sage's best friend;
wisdom is his soul mate.
Virtue is a saint's best friend;
love is his soul mate.
Matshona Dhliwayo
#35. When it comes to branding and the ever-changing social media phenomenon, you're not a mushroom. In other words, you shouldn't be kept in the dark and fed a pile of...well, you get the idea.
David Brier
#36. An exceptional brand culture has the effect of a charm, it entices and binds people.
Bernard Kelvin Clive
#38. Consumers today have become a cynical mob of buyers who believe the reviews and ratings of complete strangers much more readily than your brand's promises and distinctions.
David Brier
#39. Every great brand goes back to a courageous individual who dared to say 'NO' to the status quo.
David Brier
#40. In 2005, I did a lot on 'Habibi' and a lot of business stuff. I got an agent that year.
Craig Thompson
#41. I think that overall, ultimately the impact of advertisers calling the shots is a more cloying, complacent culture. For example, it was just announced that Unilever is branding environmental content at The Guardian. How radical or pointed can that content be?
Astra Taylor
#42. The question is not how to get managers' emotional commitment but why manager's don't give it even if they like their company.
Stan Slap