Top 4 Jim Sterne Quotes
#1. People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights.
Jim Sterne
#2. Web analytics is a fire extinguisher. Your website is on fire and you're burning cash.
Jim Sterne
#3. Customer relationships are defined by customers.
Jim Sterne
#4. We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself. On the bright side, 73% of those surveyed might still figure out that web analytics can help them drive actionable insights one day.
Jim Sterne
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