
Top 47 Know Your Customer Quotes
#1. Know your product. Know your customer. And never, ever, underestimate the power of greed.
George Anastasia
#2. If we do not know who the customer is, we do not know what quality is.
Eric Ries
#3. People don't care how much you know until they know how much you care
Theodore Roosevelt
#4. CUSTOMER: I don't know why she wants it, but my wife asked for a copy of The Dinosaur Cookbook.
BOOKSELLER: The Dinah Shore Cookbook?
Jen Campbell
#5. You know that when a group of utility workers are withholding their customer service identification cards, they are likely engaging in some form of illegal activity at your home.
Steven Magee
#6. Immerse yourself in the customer's world and get to know their struggles and triumphs inside out.
Dane Brookes
#7. My friends and the people I know understand that I'm going to ask them what they're doing, how they're dating, who they're dating, where they're going and what they're doing. I'm constantly asking those questions and making sure I'm in touch with the customer.
Sam Yagan
#8. CUSTOMER: You know that film, Coraline?
BOOKSELLER: Yes, indeed.
CUSTOMER: My daughter loves it. Are they going to make it into a book?
Jen Campbell
#9. The first step in exceeding your customer's expectations is to know those expectations.
Roy H. Williams
#10. You have to realize that the customer really is king. People who go into more established businesses probably have to be careful not to be casual about that. When you have a brand-new business, and nobody knows who you are, you know you have to work really hard for your customers.
Fred DeLuca
#11. You know, if you make a customer unhappy they won't tell five friends, they'll tell 5,000 friends. So we are at a point now where we have all of the things we need to build an important and lasting company, and if we don't, it will be shame on us.
Jeff Bezos
#12. Everyone wants to know why customer service has gone to hell in a handbasket. I want to know why customer behavior has gone to hell in a handbasket.
Brene Brown
#13. Having your own store is one of the most immediate ways to connect with the customer, to really get to know her and develop a more intimate relationship.
Reed Krakoff
#14. To gain customer insights, we must understand that we are prisoners of what we know and what we believe.
Mohanbir Sawhney
#15. You know the old adage that the customer's always right? Well, I kind of think that the opposite is true. The customer is rarely right.
Charlie Trotter
#16. Customers often know more about your products than you do. Use them as a source of inspiration and ideas for product development.
David J. Greer
#17. Remember that, in the end, the customer doesn't know, or care, if you are small or large as an organization - she or he only focuses on the garment hanging on the rail in the store.
Giorgio Armani
#18. Their attitude is, 'okay, I am the customer. You are supposed to entertain me.' It's kind of a passive attitude they're taking, and to me it's kind of a pathetic thing. They do not know how interesting it is if you move one step further and try to challenge yourself [with more advanced games].
Shigeru Miyamoto
#19. Customer service was my number one priority. A lot of people run their businesses like their customers are dummies. This is a mistake. If you're just out to take their money, they know it. But if you genuinely care about what you're doing, they will respond.
Sophia Amoruso
#20. New media is ... an amazing form of direct marketing in that you really get a sense of who your customer is, and you also get to know those people who may not be your customers yet but are aspirational and are hoping to be.
Ivanka Trump
#21. Everything you need to know about a customer has been written by them or about them. And it lives on the Internet. All you have to do is uncover it. And use it.
Jeffrey Gitomer
#22. Don't try to be all things to all people. Concentrate on selling something unique that you know there is a need for, offer competitive pricing and good customer service.
Lillian Vernon
#23. The aim of marketing is to know and understand the customer so well the
product or service fits him and sells itself.
Peter F. Drucker
#24. How much do you as a consumer value a positive experience with a brand or its customer service department? How willing are you to share that with your friends? How inclined are you to let that person know that you're interaction with them was positive?
Simon Mainwaring
#25. They believed that the customer's exact wishes mattered only as far as they were necessary to capture the initial order. Beyond that, they figured, what an importer didn't know couldn't hurt it.
Paul Midler
#26. What people in business think they know about the customer and market is likely to be more wrong than right ... the customer rarely buys what the business thinks it sells him.
Peter Drucker
#27. If you don't show as much interest in the buyer and his concerns as you do in selling, he'll know that you are only in it for the commission. Be more interested in the customer than you are in yourself, your sales process, your product, or your commission and you will make more sales.
Anonymous
#28. His face held a certain impassivity; you see it in all waiters and valets. They might want to jam a knife through your left eye socket, but you'd never know it from their expression. Working retail, I've acquired a similar look myself.
Ann Aguirre
#29. There are a lot of nice details that are exclusive to C. Wonder, which are the status C. Wonder gold buttons and the tassels. We want the customer and the loyal client to just really know that when they come to C. Wonder they're getting something that's super wearable but is also really luxurious.
Brad Goreski
#30. When we have a corporation, we must know what the customer wants, what the customers needs. Also, the politician must know what the people want, what the people need.
Joko Widodo
#31. I've been a customer of the top venture capital firms, so I know exactly what they do and don't do.
Marc Andreessen
#32. CUSTOMER: You know how they say that if you gave a thousand monkeys typewriters, then they'd eventually churn out really good writing? BOOKSELLER: ... yes. CUSTOMER: Well, do you have any books by those monkeys? BOOKSELLER: ...
Jen Campbell
#33. This place is like some cosmic dream crusher. All you can get out of a place like this is a creepy little tingle that lets you know your kid is never going to be anything more than a customer-that the whole world is being turned into casino.
Douglas Coupland
#34. I need to find Meg." I wiped my mouth with a shaky hand. "What would the myrmekes do with her?"
"I don't know!"
"Tell me or I will not complete your customer service survey.
Rick Riordan
#35. Market research can't tell you about solving problems that customers can't conceive are solvable. Giving the customer what he wants is less important than giving him what he doesn't yet know he wants.
Eric Schmidt
#36. No one knows the cost of a defective product - don't tell me you do. You know the cost of replacing it, but not the cost of a dissatisfied customer.
W. Edwards Deming
#37. If a customer asks you to build a system that handles netsplits while staying consistent and available, you know that you need to either calmly explain the CAP theorem or run away (possibly by jumping through a window, for a maximal effect).
Fred Hebert
#38. I didn't know at the time, but what I was doing here included two keys to running a successful business: knowing your customer and knowing how to get free marketing.
Sophia Amoruso
#39. If you don't know who your customer is, you don't know what quality is.
Eric Ries
#41. Be very clear about your own offerings so you know exactly what kind of client or customer you want to work with (and the ones you don't.)
Lisa A. Mininni
#42. Train your staff (if you have any) to be always helpful, courteous, and knowledgeable. Most importantly, give every member of your staff enough information and power to make those small customer-pleasing decisions, so he never has to say, "I don't know, but so-and-so will be back at ... "
Susan Ward
#43. When you go to Rome, do as Rome does. Rome will be a ugly customer to you, if you don't. I'm your Rome, you know.
Charles Dickens
#44. People say the customer is always right, but you know what - they're not. Sometimes they are wrong and they need to be told so.
Michael O'Leary
#45. CUSTOMER: I read a book in the sixties. I don't remember the author, or the title. But it was green, and it made me laugh. Do you know which one I mean?
Jen Campbell
#46. What's in these tacos?" a customer asked Del. "Nobody you know, mister," Del said.
John Joseph Adams
#47. If you get a pant that fits the woman, as all women know, you get a loyal customer for life.
Mickey Drexler
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