Good Headline Quotes

#1. A good headline can make an advertisement good even if the picture is poor.

John Caples

#2. When you put money directly to a problem, it makes a good headline. It makes a good campaign slogan. You get to claim that you've engaged in these activities within an election cycle. But certain investments take longer than an election cycle.

Neil DeGrasse Tyson

#3. Based on hundreds of tests conducted, a good headline can be as much as 17 times more effective than a so-so headline. And this is with exactly the same body copy!

Ted Nicholas

#4. Now I spend hours on headlines - days if necessary. And when I get a good headline, I know that my task is nearly finished.

John Caples

#5. An advertisement will be a good one - that is if the headline is really a "stopper."

John Caples

#6. As a genre, rockabilly's post-Elvis profile has seldom been lower in the United States. Many labels that produced fresh bass-slappin' sides during the '90's are now out of business.

Brian Setzer

#7. A good story remains a good story, whether it is on glossy paper or a mobile phone display, is carved into marble tablets or appears as a Bild headline.

Mathias Dopfner

#8. Good people are found not changed. Recently I read a headline that said, 'We don't teach people to be nice. We simply hire nice people.' Wow! What a clever short cut.

Jim Rohn

#9. If the headline is a good one, it is a relatively simple matter to write the copy.

John Caples

#10. Good rule to follow: never reward someone's incivility by giving them the headline they seek.

Joe Scarborough

#11. Every single element in an advertisement - headline, subhead, photo, and copy - must be put there not because it looks good, not because it sounds good, but because testing has shown that it works best!

John Caples

#12. If you want to change something, change it. Don't just sit around sighing all day like a balloon losing air.

Anonymous

#13. Love her as in childhood
Through feeble, old and grey.
For you'll never miss a mother's love
Till she's buried beneath the clay.

Frank McCourt

#14. Neither myths nor mysteries can hold a candle to the most infinitesimal spark of hope.

N.K. Jemisin

#15. In America, everyone writes but no one reads. Everyone's writing all day long - sending emails, tweets, text messages; they all think they're James Cameron's Avatar, performing in some video game for which they make up the script.

Gary Shteyngart

#16. The gleam in their eyes telegraphs only too clearly that they are hoping for a headline, which of course means something disparaging, because nothing makes such good copy as a feud.

Leslie Charteris

#17. A good quotation must be a complete entity. It must be like a headline - sharp, clear, whole.

Ayn Rand

#18. The headline is good - 'World-Renowned Pair Open Concert Reason.

L.E. Modesitt Jr.

#19. The passion for power over others can never cease to threaten mankind, and is always sure of finding new and unforseen allies in continuing its martyrology.

Lord Acton

#20. Donate! Volunteer! Speak up! Speak out! Stand Up! We All Can Contribute Something To Help End Abuse & Violence!

Timothy Pina

#21. I think it bespeaks a generous nature, a man who can cook.

Jilly Cooper

#22. They swallow God without thinking, they swallow country without thinking. Soon they forget how to think, they let others think for them.

Charles Bukowski

#23. Good! Brad thought. Great! I can see the headline now: MORGANTOWN MYSTERY DISEASE FELLS ALL CHILDREN, BUT TOLL PALES IN COMPARISON WITH BLACK DEATH. CDC OFFICIALS GREATLY RELIEVED!

Chet Williamson

#24. The whole Kardashian family, they have a bunch of energy.

Ryan Lochte

#25. In 1961 somebody could've hit a home run to win the game and the next day the headline was about the M&M boys not hitting a home run. But everyone was real good about it. Instead of getting mad they joked about it.

Mickey Mantle

#26. I would love to go to India. And also someday, I want to have a family. That's my bucket-list.

Kacey Musgraves

#27. Council of Nicea had

Jeff Lindsay

#28. If there's a good review, I'll skip over the headline, but I always find the bad reviews and read those. I don't know why. It's a little sick and demented.

Damien Chazelle

#29. Okay, we get it, Jodi-with-an-i," I said, smiling pleasantly up at her. "You have an adorable son and
are still quite available. Dennis, however, is with me. If you would just take your boobs out of my
boyfriend's face, I would deeply appreciate it.

Kristan Higgins

#30. What good is all the painstaking work on copy if the headline isn't right? If the headline doesn't stop people, the copy might as well be written in Greek.

John Caples