Steve Ells Quotes

#1. Focus on just a few things, and do them better than anybody else.

Steve Ells

#2. We decided long ago that we didn't want Chipotle's success to be tied to the exploitation of animals, farmers, or the environment, but the engagement of our customers.

Steve Ells

#3. Just because food is served fast doesn't mean it has to be made with cheap raw ingredients, highly processed with preservatives and fillers and stabilizers and artificial colors and flavors.

Steve Ells

#4. I'm always tweaking, always trying to make it better, constantly moving the levers and dials.

Steve Ells

#5. You know, I hate to borrow Apple's tag, but think different. Really. From the very beginning. I didn't know what the fast-food rules were. I got my training at the Culinary Institute Of America, and then I opened up a fast food place according to fine dining rules.

Steve Ells

#6. We aspire to make artisanal tortillas on an industrial scale.

Steve Ells