Mark Schatzker Quotes

#1. They drive our behaviors and control our moods. If music is emotion expressed in the medium of sound, flavor is emotion expressed in the medium of food.

Mark Schatzker

#2. We eat for one reason: because we love the way food tastes. Flavor is the original craving.

Mark Schatzker

#3. Flavor-wise, chicken started moving in the wrong direction when the high-energy diet appeared, so much so that Julia Child sounded the alarm in 1961.

Mark Schatzker

#4. The Dorito Effect, very simply, is what happens when food gets blander and flavor technology gets better.

Mark Schatzker

#5. Modern food may be the most compelling lie humans have ever told.

Mark Schatzker

#6. It tasted good going down, but the megaload of carbs and fat induced negative post-ingestive feedback

Mark Schatzker

#7. Are humans nutritional idiots? Our palates aren't just out of tune with our bodily needs. Our palates are out to kill us.

Mark Schatzker

#8. Humans look just like livestock now. We achieve a state of buttery plumpness before we've even reached sexual maturity. We experience powerful cravings for food that is slowly making us sick. We are...programmed to eat the wrong food. We aren't born calorie zombies, but that's what we have become.

Mark Schatzker

#9. Once upon a time, we ate to sustain ourselves. Now food itself is toxic.

Mark Schatzker

#10. Hedonism, as any puritan can tell you, never leads to virtue. If we could all set pleasure aside and eat what's good for us, our problems would all go away. (Good luck with that.)

Mark Schatzker