Steve Jobs Walter Isaacson Quotes

#1. Jobs had always been an extremely opinionated eater, with a tendency to instantly judge any food as either fantastic or terrible. He could taste two avocados that most mortals would find indistinguishable, and declare that one was the best avocado ever grown and the other inedible.

Walter Isaacson

#2. I am a fruitarian and I will only eat leaves picked by virgins in the moonlight - Steve Jobs

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#3. One way to remember who you are is to remember who your heroes are.

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#4. Customers don't know what they want until we've shown them.

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#5. Portfolio of Diana Walker Photos For almost thirty years, photographer Diana Walker has had special access to her friend Steve Jobs. Here is a selection from her portfolio.

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#6. Without Steve Jobs, you would have well-designed computers, probably open and not integrated, but they wouldn't have sex appeal, they wouldn't have romance.

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#7. I don't have any skeletons in my closet that can't be allowed out.

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#8. Asked about the fact that Apple's iTunes software for Windows computers was extremely popular, Jobs joked, 'It's like giving a glass of ice water to somebody in hell.

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#9. I discovered that the best innovation is sometimes the company, the way you organize a company. The whole notion of how you build a company is fascinating. Steve Jobs

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#10. Steve Jobs was never going to let Flash on any Apple product again like that after in 1997 - he's got a long memory - they said no and Bill Gates said yes.

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#11. By the end of his career, he [Steve Jobs] has proven that he can do the impossible, and he has gathered probably the most loyal team of eight players of any business in America.

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#12. I think that genius comes not just from having great mental processing power. It comes from being able to, as Steve Jobs' ad said, think different.

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#13. Pretend to be completely in control and people will assume that you are.

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#14. He said, 'From then on, I realized that I was not just abandoned. I was chosen. I was special.' And I think that's the key to understanding Steve Jobs.

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#15. Unlike other product developers, Jobs did not believe the customer was always right; if they wanted to resist using a mouse, they were wrong.

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#16. In all of his products, technology would be married to great design, elegance, human touches and even romance.

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#17. Not playing by the rules, not seeing things conventionally, that's the heart of who he [ Steve Jobs] is, and he does it in small ways of everyday rebellion just almost to assert who he is, like not putting a license plate on his car.

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#18. Finally, on the day that he was scheduled to make the big announcement, Amelio called Jobs in. He needed an answer. Steve, do you just want

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#19. Finally Jobs proposed Apple Computer. "I was on one of my fruitarian diets," he explained. "I had just come back from the apple farm. It sounded fun, spirited, and not intimidating. Apple took the edge off the word 'computer.' Plus, it would get us ahead of Atari in the phone book

Steve Jobs

#20. Otherwise, as Dylan says, if you're not busy being born, you're busy dying.

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#21. I was voluntarily poor when I was in college and India, and I lived a pretty simple life when I was working. So I went from fairly poor, which was wonderful because I didn't have to worry about money, to being incredibly rich, when i also didn't have to worry about money.' - Steve Jobs

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#22. I think different religions are different doors to the same house. Sometimes I think the house exists, and sometimes I don't. It's the great mystery. (Steve Jobs)

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#23. Most outside experts disagreed. "Maybe it's time Steve Jobs stopped thinking quite so differently," Business Week wrote in a story headlined "Sorry Steve, Here's Why Apple Stores Won't Work.

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#24. Steve Jobs: The best way to predict the future is to invent it.

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#25. I want it to be as beautiful as possible, even if it's inside the box. A great carpenter isn't going to use lousy wood for the back of a cabinet, even though nobody's going to see it.

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#26. Wozniak began to rankle at Jobs's style. Steve was too tough on people. I wanted our company to feel like a family where we all had fun and shared whatever we made.

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#27. More generally, I made an effort to leave out things that weren't relevant to the main narrative themes of the book, namely that there were two sides to Steve Jobs: the romantic, poetic, countercultural rebel on one side, and the serious businessperson on the other.

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#28. The ability of Isaacson to write books that capture an age as well as a man makes him one of our best and most important biographers. Steve Jobs shows Isaacson at his best." - Foreign

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#29. If you didn't voice your opinion, [Steve Jobs] would mow you down," said Cook. "He takes contrary positions to create more discussion, because it may lead to a better result. So if you don't feel comfortable disagreeing, then you'll never survive.

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#30. Steve Jobs had a tendency to see things in a binary way: A person was either a hero or a bozo, a product was either amazing or shit

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#31. We made the iPod for ourselves, and when you're doing something for yourself, or your best friend or family, you're not going to cheese out. If you don't love something, you're not going to go the extra mile, work the extra weekend, challenge the status quo as much.

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#32. The childhood that Paul and Clara Jobs created for their new son was, in many ways, a stereotype of the late 1950s. When Steve was two they adopted a girl they named Patty, and three years later they moved to a tract house in the suburbs.

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#33. Sometimes, to relieve stress, he would soak his feet in the toilet, a practice that was not as soothing for his collegues.

Walter Isaacson