Schudson 5 Quotes

#1. Be happy in anticipation of what's coming.

Esther Hicks

#2. If advertising is not an official or state art, it is nonetheless clearly art.

Michael Schudson

#3. Happenstance intersecting with received wisdom produces something entirely new and significant

William Boyd

#4. Seek goodness everywhere, and when it is found, bring it out of its hiding place and let it be free and unashamed.

William, Saroyan

#5. Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness.

Michael Schudson

#6. Even though shows like NYPD Blue are soaps in my opinion, but they're individualized to an extent that you can still follow what's going on if you miss a week.

William Devane

#7. If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly.

Michael Schudson

#8. Expensive, well-executed, and familiar ads convince the investors, as nothing in the black and white tables of assets and debits can, that the company is important and prosperous.

Michael Schudson

#9. American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.

Michael Schudson

#10. Value yourself. The only people who appreciate a doormat are people with dirty shoes.

Leo Buscaglia

#11. Advertising generally works to reinforce consumer trends rather than to initiate them.

Michael Schudson

#12. Sales may lead to advertising as much as advertising leads to sales.

Michael Schudson

#13. The swimming community is really conservative. I don't know why, because we're in no clothing whatsoever.

Amanda Beard

#14. The story of journalism, on a day-to-day basis, is the story of the interaction of reporters and officials

Michael Schudson

#15. Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.

Michael Schudson

#16. Everything was so broken, but it would heal. Saxonia will heal. Hollownot will heal. Everything will heal.

I was broken. I will heal.

It is certainty that destroys the souls of men.

J.M. McDermott

#17. Most criticism of advertising is written in ignorance of what actually happens inside these agencies.

Michael Schudson

#18. An authentic faith always implies a deep desire to change the world.

Pope Francis

#19. Different groups are differentially vulnerable to advertising; and their vulnerability varies not so much with the character or quantity of advertisements as with the informational resources they can claim by age, education, station in life, and government guarantees of consumer protection.

Michael Schudson

#20. Chances are that neither the client nor the agency will ever know very much about what role the ad has played in sales or profits of the client, either short-term or long-term.

Michael Schudson

#21. Objectivity, in this sense, means that a person's statements about the world can be trusted if they are submitted to established rules deemed legitimate by a professional community. Facts here are not aspects of the world, but consensually validated statements about it.

Michael Schudson

#22. O fairest of creation, last and best Of all God's works, creature in whom excelled Whatever can to sight or thought be formed, Holy, divine, good, amiable, or sweet! How art thou lost, how on a sudden lost, Defaced, deflow'red, and now to death devote? Paradise Lost

John Milton

#23. The power of ads rests more in the repetition of obvious exhortations than in the subtle transmission of values.

Michael Schudson

#24. Buy me and you will overcome the anxieties I have just reminded you of.

Michael Schudson

#25. Even if, as is generally the case, everything that the ad says about the product is scrupulously honest, or at any rate scrupulously avoids outright dishonesty, the implication of the direct address of most commercials - that the announcer speaks with the viewer's welfare at heart - is fraudulent.

Michael Schudson

#26. The effectiveness of advertising depends on the amount and kind of product information available to consumers ... advertising will be more successful the more impoverished the consumer's information environment.

Michael Schudson

#27. Is there a choice in life? It's always been like this. I am jealous that you have a lot of leisure and free time. You are jealous that I have a lot money.

Yao Ming

#28. It is very likely that many firms spend more on advertising than, for their own best interests, they should.

Michael Schudson