Iwata Quotes

#1. Today, if you don't understand the controller, you're not able to enjoy video games. ... We expect the Revolution [Wii] controller to become the standard in video game controls.

Satoru Iwata

#2. Although many believe that technology automatically enables more realistic expression, I believe that is just not correct.

Satoru Iwata

#3. As we learned a bitter lesson with the launch of the Nintendo 3DS, we are trying to take every possible measure so that the Wii U will have a successful launch.

Satoru Iwata

#4. The entire Nintendo group will carry on the spirit of Mr. Yamauchi by honoring, in our approach to entertainment, the sense of value he has taught us
that there is merit in doing what is different
and at the same time, by changing Nintendo in accordance with changing times

Satoru Iwata

#5. Video games are meant to be just one thing. Fun. Fun for everyone!

Satoru Iwata

#6. Except for its backward compatibility with existing Wii software and accessories, we have so far failed to make propositions worthy of Wii U's position as a successor to the Wii system.

Satoru Iwata

#7. I've never been able to control a first-person shooter, but as soon as I used the Revolution controller, I found it very easy to control the game. So, I think that's a genre that's particularly well suited for the controller.

Satoru Iwata

#8. Some argue that our success is short-lived and temporary. So, we now need to make efforts to constantly expand the player base by offering services and titles that can appeal, not only to those who have never played games, but also to those who play them hard.

Satoru Iwata

#9. I have had Crohn's for about 19 years. It is a debilitating disease that affects my colon.

Mike McCready

#10. Our mission is to revive the gaming industry by increasing our user base,

Satoru Iwata

#11. Engineering is not quite as important as imagination

Satoru Iwata

#12. If we stay in one place, we will become outdated

Satoru Iwata

#13. In order to expand the gaming population, it is taken for granted that we need to offer games to satisfy veteran gamers. At the same time, I believe that we need to make a new proposal, so that those who do not play games can say, 'I can do it' and, 'I want to touch it.'

Satoru Iwata

#14. I go to the House of Lords in the afternoon and try to walk halfway. I may be thinking about what I'm going to write. It's much more satisfying than sitting in a chair.

Ruth Rendell

#15. Sooner or later you have to decide what you believe. It was a thing I'd always known but until recently had forgotten: that faith is a decision. In its most basic form, it is a choice.

Jennifer Haigh

#16. Small developers can compete on creativity not on scale or staff size ... Nintendo is willing to help bring these ideas to life,

Satoru Iwata

#17. We are all too keenly aware that those of you who supported us by purchasing the 3DS in the beginningmay feel betrayed and criticize this decision [to cut the console's price] ...

Satoru Iwata

#18. If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to challenge the status quo by making something new, rather than competing in an existing market.

Satoru Iwata

#19. Customers do not want online games.

Satoru Iwata

#20. On my business card, I am a corporate president. In my mind, I am a game developer. But in my heart, I am a gamer.

Satoru Iwata

#21. At the moment, most customers do not wish to pay the extra money for connection to the Internet, and for some customers, connection procedures to the Internet are still not easy.

Satoru Iwata

#22. Anything you do, do with love and enthusiasm.

Debasish Mridha

#23. Throughout the history of game development, the game control mechanism has become more and more sophisticated, ... Perhaps those who have quit gaming or who have never played games look at the game controller and think it's too difficult to play, even before they dare to touch it.

Satoru Iwata

#24. We know every moment is a moment of grace, every hour an offering....

- Elie Wiesel, Nobel Peace Prize Acceptance Speech, 1986

Edward Iwata

#25. With the DS and Wii, following the titles that were released at launch, the momentum dropped when there was a gap in software releases. We're making plans so that this type of thing won't happen.

Satoru Iwata

#26. No one else can match the environment we're creating for expanding the game experience to everyone. Our path is not linear, but dynamic.

Satoru Iwata

#27. If you want our world-known names, you can't have them unless you own the Nintendo machine.

Satoru Iwata

#28. Singing is a gift.

Tony Bennett

#29. You know I hate, detest, and can't bear a lie, not because I am straighter than the rest of us, but simply because it appals me. There is a taint of death, a flavour of mortality in lies - which is exactly what I hate and detest in the world - what I want to forget.

Joseph Conrad

#30. In order to realize the goal of creating a new starting line that anyone can instinctively understand we have come up with a design that differs greatly from any of today's controllers. We have also made bold innovations in play style as well.

Satoru Iwata

#31. For young players, classic games are brand new. For older players, they bring back memories and make you feel good.

Satoru Iwata

#32. Please understand, I am not saying that technology is unimportant. I understand that technology is important. But if we are just focusing on technology and investing in an IT manufacturing plant to come up with higher performance processing [chips], we will not succeed.

Satoru Iwata