Top 4 Peter Cohan Quotes

#1. Demo: presentation of a specific set of capabilities needed to solve the customer's critical business issue.

Peter Cohan

#2. If you want to gain market share at your competitor's expense - look for a customer that's suffering from too much complexity and simplify it.

Peter Cohan

#3. Why didn't I just throw my money out of the window - and light it on fire?

Peter Cohan

#4. Fast growth in a start-up is a sign that customers like what you're doing.

Peter Cohan

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