John Hegarty Quotes

#1. We're all creative, it's just some of us earn our living by being so.

John Hegarty

#2. Better to be known for something than be forgotten for nothing.

John Hegarty

#3. What the heart feels today, the head will know tomorrow.

John Hegarty

#4. The function of advertising is simply to promote and sustain competitive advantage for brands.

John Hegarty

#5. Obsessing about one medium versus another is a waste of energy - it is the cultivation and management of ideas, and the people who generate them, that is the crucial factor.

John Hegarty

#6. In other words: don't hide your differences, but shout about them. Be proud of them.

John Hegarty

#7. You're only as good as your next idea. And if you can't agree on that, then it's time to walk.

John Hegarty

#8. The first lesson of branding: memorability. It's very difficult buying something you can't remember.

John Hegarty

#9. Always remember: a brand is the most valuable piece of real estate in the world; a corner of someone's mind.

John Hegarty

#10. We haven't come this far to be ordinary.

John Hegarty

#11. You cannot create great work unless a little bit of you goes into it, be it your heart, your soul or your beliefs.

John Hegarty

#12. Do interesting things and interesting things will happen to you.

John Hegarty